Discover the new spring summer collection

HUGO BOSS

Be the next BOSS

Step into the new season with the BOSS Spring/Summer 2026 collection, a campaign that celebrates confidence, individuality and modern style.

Fronted by campaign faces Corey Mylchreest and Meghann Fahy, the latest BOSS campaign highlights individuals who embody what it means to “Be the Next” BOSS – confident, inspiring and leading the way for others.

The new collection blends sharp tailoring, relaxed silhouettes and contemporary wardrobe staples, designed to take you effortlessly from day to evening. Expect elevated everyday pieces, refined neutrals and statement styles that capture the bold, forward-thinking spirit of the brand.

Discover the latest collection in-store now and find your next BOSS look for the season ahead.

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